Map Policy
Minimum Advertised Pricing Policy
Effective March 1, 2023
BituboUSA Minimum Advertised Pricing (MAP) Policy Agreement
Effective March 1, 2023, the following Minimum Advertised Pricing (MAP) policy will be enforced for all BituboUSA products. This policy maintains brand integrity, supports reseller competitiveness, and ensures consistent pricing across all platforms. All resellers must adhere to these guidelines to ensure a fair marketplace.
Key Guidelines
1. MSRP Schedule
BituboUSA will periodically publish the Manufacturer's Suggested Retail Price (MSRP) for all products. Resellers must adhere strictly to the MSRP without advertising discounts or reductions.
Update Starting January 2025: MAP policy shifts to FULL RETAIL to ensure consistent pricing across all platforms.
2. Where It Applies
MAP applies to all advertising channels, including:
- Flyers
- Online stores
- Emails
- Catalogs
Exemption: In-store promotions or private communications not widely distributed.
3. Bundled Offers
When advertising bundles, the total package value must reflect the combined MSRP of all included products. Effective price of any BituboUSA product cannot fall below the established threshold.
4. Prohibited Pricing Displays
- Visible strikeouts or phrases like "call for price" or "add to cart for price."
- Any visible or implied discount below the allowed threshold.
5. Selling Price Flexibility
Resellers may sell BituboUSA products at any price in in-store or phone transactions. MAP only governs public advertising.
6. Internet Auctions
Products sold via internet auction sites must adhere to MSRP. "Best Offer" or negotiable pricing below MSRP is prohibited.
7. Promotions and Coupons
- BituboUSA products may not be part of storewide discounts below MSRP.
- Coupons for future purchases not tied to current products are allowed.
8. Third-Party Platforms
Selling on unauthorized third-party sites such as Amazon or Walmart is prohibited unless authorized in writing.
9. Policy Violations
- Immediate suspension of product shipments.
- Loss of discounts, incentives, or reseller privileges.
- Possible termination of business relationship.
10. MAP Policy Adjustments
BituboUSA may modify or adjust MAP policy or MSRP at its discretion. Resellers will be notified in advance to comply with updates.